Meet the Person Behind Steadro
Kyle Shepard — Shopify Consultant & AI Automation Specialist
The Short Version
I'm Kyle Shepard, founder of Steadro. I help small and mid-sized ecommerce companies get senior-level Shopify expertise.
Before ecommerce, I spent a decade in IT infrastructure. Before that, four years of active duty in the U.S. Air Force, including deployments during Operation Iraqi Freedom. That background shaped how I work: methodical execution, staying calm under pressure, and bringing order to chaos.
I made the jump to ecommerce six years ago and haven't looked back. I've managed Shopify operations for brands like Hydrow, ISSA, and PacificIQ - handling everything from store builds and migration to conversion optimization, tech stack management, and day-to-day operations. Now I bring that same experience to growing brands through Steadro, paired with AI automation that multiplies what a single operator can do.
What I've Done
Steadro · Founded 2025
I started Steadro to give growing ecommerce brands access to senior Shopify at low cost. Fractional management and AI automation built for companies making their first eComm move.
PacificIQ · 2025
I consulted through a Shopify Premier Partner, working across 20+ retainer clients; all with a unique story and need. Delved deep into optimization opportunities and eyebrow raising bugs.
ISSA (International Sports Sciences Association) · 2024–Present
I led an enterprise migration from ColdFusion/ElasticPath to Shopify Plus. That included juggling internal engineers, external partner agencies, and our QA team through a phased rollout.
Hydrow · 2021–2024
I managed Shopify operations for a connected fitness brand and helped drive +14% YoY D2C revenue, +12% AOV, and 99.9% uptime. Built the monitoring and alerting platform from scratch.
Modiphius · 2020–2021
I ran ecommerce operations for a UK tabletop gaming publisher. High-SKU catalog management, site redesign, and international fulfillment across UK, EU, and US.
Shopify Partner · 16+ years in technology · U.S. Air Force veteran
How I Think About This Work
Ecommerce shouldn't be this complicated.
Too many brands get buried under bloated app stacks, overpriced agencies, and advice that sounds smart but doesn't move revenue. I keep things simple: figure out what's actually costing you money or leaving it on the table, fix those things first, and build systems that run without constant hand-holding.
You probably don't need a full-time hire yet.
Most companies between $50K and $500K in monthly revenue aren't ready for a $120K+ ecommerce manager. They need someone who can operate at that level a few days a week; they need someone who's already done this at scale and doesn't need three months to ramp up. That's the gap Steadro fills.
I use AI automation not because it's trendy, but because it lets me deliver more than a single consultant normally could. When your abandoned cart recovery, customer support triage, and inventory alerts are running automatically, I can focus on the strategic work that actually grows your business.
Let's talk about your store.
No pitch deck, no pressure. Just an honest conversation about where your ecommerce operation stands and whether I can help.
Email Me