Fractional Shopify Expertise
Senior Shopify expertise
without the six-figure salary.
Fractional Shopify management and AI automation for growing brands. The expertise of a senior hire without the overhead.
Brands I've worked with
What I Do
Three ways I embed into your business.
Each engagement is tailored. None require a long-term commitment. All deliver senior-level output from week one.
Service 01
Senior store management from day one.
I plug into your Shopify store the same week we start. Merchandising, CRO, app stack management, campaign coordination — handled. You stop context-switching and start focusing on your brand.
- Full store operations ownership
- Weekly reporting, no fluff
- Direct Slack access, no ticket queues
Service 02
AI automation you own, not rent.
Custom automations built on open-source tools. No vendor lock-in. No monthly SaaS fees ballooning as you scale. You own the infrastructure.
- Abandoned cart and post-purchase flows
- Inventory and reorder intelligence
- Customer data pipelines you actually own
Service 03
Launch or migrate without losing momentum.
Whether you're starting from zero or migrating from Magento, BigCommerce, or a custom stack — I handle the technical and operational transition so you don't lose momentum or revenue.
- Platform assessment and migration planning
- Theme build or customization
- Launch checklist to 99/100 Lighthouse score
The Math
What a full-time hire actually costs you.
Beyond the salary line on your budget.
Plus notice periods, severance risk, and the months it takes to find the right person.
Cancel any time. No 30-day notice required.
The Process
Three steps from conversation
to fully operational.
Meet.
A 30-minute call. No discovery questionnaire, no pre-work required. We talk about your store, your goals, and your frustrations.
Embed.
I join your Slack, your Shopify, your project management tools. By the end of week one you'll forget I'm not internal.
Deliver.
Full-scope operations. Ongoing. Reported weekly. Iterated monthly.
This Is For You If
You recognize yourself in at least one of these.
If you nodded at two or more of these, keep reading.
You read this far.
That tells me something.
Book a free store review. We'll look at your Shopify setup together, identify the biggest opportunities, and figure out if I'm the right fit. No commitment. No contract. No pitch deck.
Month-to-month. Cancel any time.
Get in Touch
Let's talk about your store.
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